Taupe Cloudfade Hoodie
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Details
The Cloudfade line in Taupe: a photographic cloud layer printed all over the hoodie, rather than a single flat block of colour.
All-over print built from low cloud drifting across a taupe sky over the Taupe ground, printed edge to edge so the texture reads as a genuine sky rather than a repeated pattern. The Its.That. mark sits small and CMYK on the left chest, the only other mark on the garment. Because the colour is printed rather than dyed after cutting, it reads flat and even across every seam, with no lighter patches where panels join.
A plain layer for cooler days, easy to wear alone or under a jacket without adding bulk. Unisex, part of the Cloudfade line, sized 2XS to 4XL.
The Cloudfade line takes the same plain silhouette as the Neutral capsule and swaps the flat colour for a photographic sky, so the texture does the work a print usually would. Still built to layer easily, just with more depth in the fabric itself.
Hoodie details
Printed to order through our Contrado print partner. Cut for a straightforward, easy-to-layer hoodie shape rather than an oversized or cropped fit.
- Made to order in the UK
- Sizes 2XS to 4XL
Specifications
| Style | Pullover, Zipped |
|---|---|
| Size | 2XS, XS, S, M, L, XL, 2XL |
Delivery & returns
Dispatched from our fulfilment partners, please allow 7–14 working days for delivery. You can cancel within 14 days of delivery under UK consumer law; faulty or misprinted items are replaced or refunded, we cover postage. See Shipping & Returns.
Size Guide
| Size | Chest (cm) | Chest (in) | Waist (cm) | Waist (in) |
|---|---|---|---|---|
| 2XS | 81 - 86 | 32 - 34 | 66 - 71 | 26 - 28 |
| XS | 86 - 91 | 34 - 36 | 71 - 76 | 28 - 30 |
| S | 91 - 96 | 36 - 38 | 76 - 81 | 30 - 32 |
| M | 96 - 101 | 38 - 40 | 81 - 86 | 32 - 34 |
| L | 101 - 106 | 40 - 42 | 86 - 91 | 34 - 36 |
| XL | 106 - 111 | 42 - 44 | 91 - 96 | 36 - 38 |
| 2XL | 111 - 119 | 44 - 47 | 96 - 104 | 38 - 41 |
| 3XL | 119 - 127 | 47 - 50 | 104 - 112 | 41 - 44 |
| 4XL | 127 - 135 | 50 - 53 | 112 - 120 | 44 - 47 |
- Chest: Measure around your fullest part, with the measuring tape under your armpits, making sure the tape is flat across your back.
- Waist: Measure around your natural waistline - which is the soft squidgy part just under your ribs.
Care
Machine wash cold, inside-out, on a gentle cycle. Tumble dry low. Do not iron directly on the print.
Questions
How do I find my size?
Every product page has a size guide with chest measurements. Measure yourself and compare against the guide, as sizes can vary slightly between styles. If in doubt, size up for a relaxed fit.
What fabric and print method do you use?
Fabric and print method vary by style, check the product description on each page for the exact material and finish used for that item.
How do I care for my item?
Care varies by fabric, check the care section on each product page. As a general rule, wash on a cool, gentle cycle and avoid ironing directly over the print.
How much is delivery and how long does it take?
Delivery costs and timings are set out on our Shipping & Returns page.
What is your returns policy?
See our Refund and Returns Policy page for the full details on returns and refunds.
Who prints your designs?
Our designs are printed to order by our print-on-demand partners, so nothing is produced until you order it.
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