“Overcome the notion that we must be regular” Backprint Tee (Hem Print)
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Details
Overcome the notion that we must be regular. Regular was never the assignment. Printed low along the back hem, where you decide who reads it.
Back print. The quote is set in tight condensed caps flush to the left of the back hem, just above the stitch line, broken over lines exactly as it is written. It sits low enough to read as part of the garment rather than a graphic dropped onto it. On the dip colourways the letters are knocked out of a colour field rising from the hem, so the words read as bare fabric. The front stays clean, with just the small Its.That. mark on the chest.
For the odd ones, deliberately. Nothing to see from the front, one line from behind. Unisex, XS to 2XL, in white, four colour dips, or white with dots.
The garment
A mid-weight all-over dye-sublimation print, cut and sewn by Contrado in London, UK. The dye goes into the fibre rather than sitting on top of it, so the artwork runs edge to edge, over the shoulders, across the seams, all the way to the hem, with no cracking, no peeling and no fading in the wash. Smooth handle, two-way stretch, regular fit.
- Lifestyle recycled poly jersey, 160gsm
- All-over dye-sublimation print, cut and sewn to order
- Made and printed by Contrado, London, UK
- Machine wash cold, inside-out, on a gentle cycle. Tumble dry low. Do not iron directly on the print.
Size guide
| Size | Mens chest | Womens bust |
|---|---|---|
| XS | 86 – 91 cm | 72 – 80 cm |
| S | 91 – 96 cm | 80 – 88 cm |
| M | 96 – 101 cm | 88 – 96 cm |
| L | 101 – 106 cm | 96 – 104 cm |
| XL | 106 – 111 cm | 104 – 112 cm |
| 2XL | 111 – 119 cm | 112 – 124 cm |
Specifications
| Size | XS, S, M, L, XL, 2XL |
|---|---|
| Colour | Charcoal Dip, Cyan Dip, Magenta Dip, White, White Dots, Yellow Dip |
Delivery & returns
Printed to order and shipped from the UK in 2–5 working days. You can cancel within 14 days of delivery under UK consumer law; faulty or misprinted items are replaced or refunded, we cover postage. See Shipping & Returns.
Size Guide
Mens
| Size | Chest (cm) | Chest (in) |
|---|---|---|
| XS | 86 - 91 | 34 - 36 |
| S | 91 - 96 | 36 - 38 |
| M | 96 - 101 | 38 - 40 |
| L | 101 - 106 | 40 - 42 |
| XL | 106 - 111 | 42 - 44 |
| 2XL | 111 - 119 | 44 - 47 |
| 3XL | 119 - 127 | 47 - 50 |
| 4XL | 127 - 135 | 50 - 53 |
| 5XL | 134 - 142 | 53 - 56 |
| 6XL | 142 - 149 | 56 - 59 |
| 7XL | 149 - 157 | 59 - 62 |
Womens
| Size | Bust (cm) | Bust (in) |
|---|---|---|
| XS | 72 - 80 | 28 - 31 |
| S | 80 - 88 | 31 - 35 |
| M | 88 - 96 | 35 - 38 |
| L | 96 - 104 | 38 - 41 |
| XL | 104 - 112 | 41 - 44 |
| 2XL | 112 - 124 | 44 - 49 |
| 3XL | 124 - 136 | 49 - 54 |
| 4XL | 136 - 148 | 54 - 58 |
| 5XL | 148 - 160 | 58 - 63 |
| 6XL | 160 - 172 | 63 - 68 |
| 7XL | 172 - 184 | 68 - 72 |
- Mens: Measure around your fullest part, with the measuring tape under your armpits, making sure the tape is flat across your back.
- Womens: Measure around the fullest part.
Care
Machine wash cold, inside-out, on a gentle cycle. Tumble dry low. Do not iron directly on the print.
Questions
How do I find my size?
Every product page has a size guide with chest measurements. Measure yourself and compare against the guide, as sizes can vary slightly between styles. If in doubt, size up for a relaxed fit.
What fabric and print method do you use?
Fabric and print method vary by style, check the product description on each page for the exact material and finish used for that item.
How do I care for my item?
Care varies by fabric, check the care section on each product page. As a general rule, wash on a cool, gentle cycle and avoid ironing directly over the print.
How much is delivery and how long does it take?
Delivery costs and timings are set out on our Shipping & Returns page.
What is your returns policy?
See our Refund and Returns Policy page for the full details on returns and refunds.
Who prints your designs?
Our designs are printed to order by our print-on-demand partners, so nothing is produced until you order it.
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